Walmart mobile app, retail localization

Walmart’s New App Shows Real-Time Inventory Updates

Starting this summer, Walmart employees will be able to see real-time updates of inventory levels on their store shelves with the help of a new mobile app. According to RIS News, the tablet-enabled app allows employees to do everything from ensuring displays are set up correctly to printing missing labels.

Walmart mobile app, retail localization

From the article:

The Supplier Portal Allowing Retail Coverage (SPARC) app, developed by Walmart digital partner Rockfish, was piloted in 28 stores in four markets over the last several months with major suppliers including L’Oreal, Procter & Gamble, General Mills, Kellogg’s, Unilever and ConAgra, according to published reports. It was introduced at a Walmart supplier conference last month.

Vendors and third-party merchandisers who receive appropriate training on the app will no longer need to get assistance from Walmart store associates armed with Telxon tracking devices to perform basic in-store functions.

“Suppliers often visit our stores to check on their products,” Walmart spokesperson Ashley Hardie told Arkansas’ The City Wire. “Allowing them access to on-the-spot information through the app on their smartphone increases efficiency and allows for real-time decisions – and in retail, speed is important.”

Petrobras Distribuidora, Cisco Cius, Retail Localization, Tablets

Cisco’s Cius tablet aids customers at futuristic Brazilian gas station

Petrobras Distribuidora, a subsidiary of both Intel and leading gasoline supplier Petrobas, implemented Cisco’s Cius tablet at a ‘Gas Station of the Future’ in Rio de Janeiro last month.

Petrobras Distribuidora, Cisco Cius, Retail Localization, Tablets

Cisco says that the 7-inch Cius is being used by the gas station so that customers can approach the tablet and talk to Petrobas Distribuidora specialists in real-time via TelePresence. The customers can also use this videoconferencing solution to gather information on maintenance activities (such as oil changes) offered through the station.

The tablet can also be used for voice access to customer service agents, for viewing product catalogs and for searching monthly promotions. Furthermore, the tablet can be used to search for specific addresses in the city. The home screen of the Cius has been customized for the gasoline station, and a picture of how it looks can be seen below.

The Cius weighs just 520g and offers a host of collaboration tools, including TelePresence, its video conferencing solution. The tablet is based on Android 2.2 and offers enterprise-grade security, as well as a raft of business-friendly tools.

The tablet was launched in the US last August and has since come to an array of other countries, including India. Cisco recently said that it plans to upgrade the Cius to Ice Cream Sandwich (Android 4.0), and launch two additional enterprise tablets later this year.

[via TabTimes]

Motorola Solutions Introduces Its First Tablet Computer Built for Enterprise Users

First solutions for Android™-based ET1 tablet focused on retail with functionality to enhance the shopping experience

Courtesy of Motorola Solutions

SCHAUMBURG, Ill. – Oct. 10, 2011Motorola Solutions, Inc. (NYSE: MSI), a leading provider of mission-critical communication products and services for enterprise and government customers, today unveiled the ET1 tablet, the first in an emerging category of enterprise-class tablet computers designed for a variety of vertical markets. The ET1 brings the familiarity and popularity of a consumer-class user experience to a true enterprise-class device that includes enhanced durability, an optional barcode scanner and magnetic stripe reader, hot-swappable battery packs, and secure system software. Key industrial-strength accessories such as secure multi-slot recharging stations are also available.

Intended for demanding day-long use, the Wi-Fi-enabled ET1 is password-protected so it can be easily shared and instantly provisioned for each employee according to his or her level of responsibility and access rights. Based on log-in information, managers can automatically control and monitor use of approved applications to help ensure on-the-job productivity is not compromised.

ET1 KEY FACTS

  • Retailers can seamlessly and securely run a variety of applications developed by Motorola’s extensive partner and independent software vendor (ISV) community, including:
    • Assisted selling
    • Mobile point of sale (mPOS)
    • Manager electronic dashboards
    • Planogram management and compliance
    • Item locator
  • Running an enterprise-ready hardened version of the Android operating system, the ET1 tablet is designed to be used 24 x 7 by multiple staff members.
  • Supported by Motorola’s portfolio of enterprise-grade software modules including RhoElements, a new HTML5 application enablement framework, businesses can now quickly and cost-effectively develop enterprise applications once and deploy them on both traditional Windows Embedded Handheld™ and Android-based Motorola devices, allowing for consistent user experiences.
  • The ET1 incorporates a durable Gorilla Glass™ 7-inch color display, designed for customer-facing applications containing video and images. In addition, the screen bezel can be customized to match the retailer’s brand.
  • Motorola’s ET1 tablet offers a comprehensive suite of enterprise-class features and accessories including:
    • Durable design to withstand multiple bumps and drops during a workday
    • Optional integrated bar code scanner and magnetic stripe reader
    • Hot-swappable rechargeable battery pack, with memory back-up battery to retain RAM data for up to 15 minutes when the main battery is removed
    • Single- and multi-slot tablet and battery chargers
    • Front- and rear-facing cameras
    • Availability of Bluetooth-connected handheld bar-code scanners, mobile-payment readers and mobile printers
    • Optional hand strap for comfortable full-shift handling
  • The ET1 tablet will be available with Motorola’s Service from the Start with Comprehensive Coverage program, providing coverage for normal wear and tear as well as accidental damage to internal and external components, significantly reducing unforeseen repair expenses.
  • Motorola Solutions’ ET1 tablet will be available in the fourth quarter of 2011.

SUPPORTING QUOTES

Girish Rishi, corporate vice president and general manager of mobile computing, Motorola Solutions
“As a mobile computing leader with expertise in retail, Motorola Solutions’ introduction of the ET1 tablet is a natural extension to our product portfolio. The ET1 will enable store associates to leverage the sleek design and user experience of a tablet with the applications, durability, security, device management and lifecycle support that retailers require. The tablet’s robust feature set also will meet the critical needs of mobile workers in other enterprise sectors such as manufacturing and logistics.”

SUPPORTING RESOURCES

Website: Motorola Solutions Mobile Computers
Portal:
Motorola Solutions Next Generation Enterprise Mobility

Courtesy of Motorola Solutions

Why Tablets Cure Retail Ills

Courtesy of RIS News

Xoom Motorola Tablet
Xoom Motorola Tablet

The computer became personal when Steve Jobs introduced the Apple Macintosh in 1984, according to Malcolm Gladwell in a recent story in the New Yorker titled Creation Myth. A case can be made this helped launch what we now call the era of consumerization of technology, where technology is liberated from technogeek functionality and democratized so anyone and everyone can easily use it.

Lightning struck again when Steve Jobs introduced the iPad in 2010. As with the desktop computer decades earlier, tablets had been round for many years. The Styalator electronic tablet with pen, for example, was developed in 1957, and the more famous RAND Tablet was invented in the early 1960s. The RAND Tablet, by the way, was priced at $18,000!

To learn more about the fascinating history of the tablet, including Apple’s first effort the Newton PDA in 1993 and the HP TouchSmart tx2 series of tablets in 2008 that included touch-screen technology, click here to read “Tablets Reshape Retail: Why Tablets Are the Ideal Tool for Customer Engagement.”

 
Tablets Shift the Balance of Power

Owners of tablets will represent nearly eight percent of the U.S. population by the end of the year, according to an estimate by eMarketer. Smartphones, in comparison, will reach an immensely larger share of the population, approaching 25% by the end of 2011.
But there are compelling reasons why tablets are the more significant game changer for retailers. Recent RIS surveys (bolstered by interviews with key executives) indicate that tablets are being fast tracked for retail roll out. Many companies have already purchased boatloads of iPads for headquarters staff, and the next step will be deployment to field and store managers.
But the real game changer is occurring at the store level where leading players like Best Buy, Rooms to Go and Rite Aid are exploring tablet implementations for the sales floor. The aim is to provide associates with the same amount of fire power that shoppers with smartphones have to research product specifications, comparisons, competitive pricing, special offers, and user reviews.
By using a dedicated sales tablet in-store associates get access to all of this information and much more. They can stream product demos, videos and visual representations of products in various settings. The associate can also show alternative products or product types (changing colors, sizes and styles, for example) that are not present on the sales floor.

As one retailer put it, sales associates today are essentially armed with pistols while shoppers entering stores are armed with machine guns. Tablets help level the playing field.

Courtesy of RIS News

RBM Technologies Brings Visual Retailing Application to the Cisco Cius Business Tablet

Company’s Visual Merchandising Manager Mobile Solution Helps Store Managers Execute Localized Merchandising and Marketing Campaigns

RBM Technologies Visual Retailing

RBM Technologies, the leader in complete in-store visual merchandising management solutions for retailers, today announced that it is offering its Visual Merchandising Manager(TM) (VMM) solution on the Cisco Cius(TM), a tablet purpose-built for the enterprise.

Information on the application can be found in the Cisco AppHQ(TM), an application ecosystem built specifically for the Cisco Cius that provides new ways to create, manage and rapidly deploy mobile business applications in the enterprise.

A Web-based in-store visual merchandising management solution for retailers, VMM cuts the cost of marketing promotions, and drives revenue with market-specific campaign planning and precise store level execution. VMM removes the complexity of distributing corporate direction throughout a network of stores to ensure the correct POP, kits, products and creative are delivered — and then executed — correctly. With VMM on the Cius, store managers can deliver immediate execution reporting of campaign merchandising initiatives and include photos of the executions tied to the campaign planograms. Retail management can effectively “see” exactly what the customer sees in every store.

“As our retail clients began rolling out mobile tablets for their stores, it was only natural for us to make VMM available on these devices,” commented RBM’s CEO Randy Greene. “VMM on the Cisco Cius takes our solution out from the back office and on to the sales floor to drive precise execution at the point of sale, and in a much faster and more efficient manner than ever possible before. Retail is entering a new era in which in-store mobile devices are becoming true game-changers.” Running VMM on the Cisco Cius gives retailers an unparalleled level of merchandising and marketing localization and execution, resulting in the most optimized in-store experience. Store managers can now: — Take VMM onto the sales floor to ensure walls and fixtures have been executed following appropriate guidelines — Report issues and store compliance in real time — right at the fixture — and capture photos of that fixture for validation of proper execution — Deliver training and instructional videos at the point of execution for maximum impact — Answer questions about promotions, fixtures and issues, and communicate with retail headquarters to save time and execute faster — Use Cisco WebEx embedded in the Cisco Cius to collaborate with teams directly at the site of execution For more information on running VMM on the Cisco Cius, please visit http://www.rbmtechnologies.com/cisco or contact [email protected].

About RBM Technologies RBM Technologies is the leader in complete in-store visual merchandising management solutions for retailers. The company’s unique web-based system cuts the cost of marketing presentations and drives revenue with market specific campaign planning and improved store level execution. Founded in 2000, RBM has helped some of the world’s largest brands including AT&T, Verizon, Harris Bank, T-Mobile, O2 and Bell Canada, transform the way they manage in-store merchandising and marketing. Headquartered in Cambridge, Mass., RBM is led by a team of retail and technology visionaries who are redefining the concept of visual merchandising management through a unique set of solutions and services.

For more information about RBM Technologies, visit http://www.rbmtechnologies.com, call (800) 532-2468 or email [email protected].

Cisco, Cius and Cisco AppHQ are registered trademarks or trademarks of Cisco Systems, Inc. and/or its affiliates in the United States and certain other countries.

SOURCE: RBM Technologies CONTACT: fama PR Keri Bertolino, 617-986-5007 [email protected] Copyright Business Wire 2011 -0- KEYWORD: United States