3 Common Retail Campaign Problems, Solved
Retailers are moving past the old idea of multichannel retailing and focusing on creating an omni-channel customer experience that is seamless across all available shopping channels.
What is the SAP Mobile App Partner Program?
RBM Technologies CEO Randy Greene sits down with host Christian Baader, VP of strategy & marcom platform ecosystems and echannels at SAP to discuss the SAP Mobile App Partner Program.
A look back at Retail’s BIG Show 2013 [VIDEO]
A video courtesy of NRF recapping this year’s Big Show in New York City.
Designing Stores that Reach the Minds, Habits and Behaviors of Consumers
During his keynote address at NRF’s Big Show, Kevin Kelley, principal at design firm Shook Kelley, outlined a new perspective of the consumer and its impact on store design.
Top 10 Retailers to Work For
Judgments about how “good” an individual person is are notoriously subjective: people can find things to criticize even among winners of the Nobel Peace Prize. But apparently it is possible to objectively measure how good a company is. The 2012 Good Company Index (GCI) ranks Fortune 500 companies using measurements of employee satisfaction, treatment of customers, commitment to sustainability and adherence to ethical standards.
Moto Solutions Talks Mobile Retail
Retail businesses provide 11% of Moto Solutions’s total annual revenue, as part of the company’s “enterprise” division. So, increasing Moto’s sales to retailers can have a measurable impact on Moto’s growth.
Home Depot Rolls Out New Mobile Devices for Workers
The 25,000 device roll-out is intended to make it possible for more store workers to help customers locate items and give information on products, even in areas for which they don’t have specialized expertise.
President Clinton’s Challenge to Retailers
From his keynote address at NRF 2012. Finding new solutions to old problems by embracing our common humanity and planning for the future.
Macy’s Comes Out on Top in New Local Retail Advertising Study
A new report from RSR Research (sponsored by MaxPoint Interactive), out today, sheds some light on the localized advertising efforts of today’s top retailers centered on driving traffic into the store. So how did today’s leading retailers do?
Moving Retail Operations from the Stone Age to the Digital Age: Part 2 – Create a Single Platform for the Merchandising Process
Part 2 of 4 of the Moving Retail Operations from the Stone Age to the Digital Age series. An overview of creating a single platform to streamline the merchandising process.
Moving Retail Operations from the Stone Age to the Digital Age: Part 1 – Introduction
Part 1 of 4 of the Moving Retail Operations from the Stone Age to the Digital Age series. A look at the roadblocks keeping an organization moving as fast as it should be and the solutions to get it back up to speed.
Merchandising Across Channels
Traditionally in retail, merchandising refers to the selection of products a retailer has available for sale and how those products are displayed in-store. The goal is to display products in a way that stimulates interest and entices customers to make a purchase.
