"brick and mortar" tag
NRF's Big Show 2013

3 Themes from NRF’s Big Show that will Shape the Retail Landscape in 2013

The Merchandising Matters team traveled to the 102nd annual National Retail Federation’s Big Show in New York City earlier this week. This being our second year in attendance, we were excited to see what key trends evolved over the past year, what the new buzz words are in retail, and where the retail industry is headed in the next year.

Ritz-Carlton, Apple Store, Wegmans, shopper marketing

How Wegmans, Apple Store and Ritz-Carlton empower employees to offer best-in-class service

Wegmans, The Apple Store and The Ritz-Carlton are considered customer service champions in their respective categories. These companies field calls daily from people eager to learn their secrets. One simple secret behind their success is so simple, so basic, that most brands and businesses fail to grasp its importance.

holiday 2012 shopper marketing

10 Big Retail Trends from the 2012 Holiday Shopping Season

What did the 2012 holidays teach us about the current state of shoppers—and, of course, the places where they shop? Here are 10 notable trends.

Shopper Marketing, happy shoppers, survey

54% of shoppers rate physical stores as most preferred channel

As women age, they find the shopping experience less enjoyable, according to a survey by global design consultancy Fitch. The study finds that the most fulfilled female shopper is between 16 and 24 years of age, suggesting that shops are designed for the young.

Brooks Brothers, Brick and Mortar, In-Store Experience, Retail Localization

Clicks And Mortar: Why In-Store Experience Matters (Now More Than Ever)

Today, in the age of online shopping, flash sales and Groupon, some retailers believe that digital strategy is their “silver bullet.” In reality, it’s a relentless drive to master their customer relationships in a way that integrates and maximizes the power of each channel that is the key.

brick-and-mortar-retail-localization-in-store-experience

Brick-and-mortar’s Inherent Advantage: In-store Relevance

Let’s face it. Shopping online will continue to be a convenient and affordable option for customers. Increasing sales tax for online purchases or implementing procedures to prevent showrooming are well-intentioned efforts for retailers trying to compete, but they are also working against a shopping experience that the customer obviously values.

Bonobos-Guideshop-Newbury-Street-Retail-Localization

Bonobos Launches First Offline Store on Newbury St.

As one of the worst-dressed cities in the country, (thanks, GQ!), Bonobos is here to save Boston. The New York based company, which boasts the largest men’s Internet-launched clothing brand in the U.S., is opening its first offline, brick and mortar shop today on Newbury Street.

Amazon, Walmart, Target, Retail Localization

Walmart and Target Retail Stores Give Amazon a Brick & Mortar Footprint

According to a recent consumer perception study conducted by leading market research firm ClickIQ , a large number of consumers are checking out products at their local retail stores then going online to make the purchase from Amazon and other online retailers.

Millenials, Brick and Mortar Shopping, Retail Localization

Study Finds Millennials Prefer Brick and Mortar to Web Shopping

New research finds that millennials prefer shopping in stores rather that online, reports Women’s Wear Daily.

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