Office Depot, omni-channel

Office Depot’s New Omni-Channel Initiative

By the end of the month, Office Depot employees will carry mobile devices to provide added insight into products including reviews and availability, according to Chain Store Age. This, in an attempt to increase their omni-channel offerings for their customers.

Office Depot, omni-channel

The mobile devices will also allow employees to check customers out anywhere in the store.

From the article:

Designed to launch in tandem with the back-to-school push, the mobile technology will also allow associates to order out-of-stock items from Officedepot.com (with free shipping) via their mobile devices.

The office supply retailer is also rolling out in-store touch-screen kiosks and workstations to allow customers to research the full assortment of items available at Office Depot and order for delivery. Consumers can also download the Office Depot App to scan any barcode in-store to read reviews and additional product details, or use the company’s free Wi-Fi service in-store.

“Technology is constantly changing the way people shop,” said Christine Buscarino, VP customer experience, Office Depot. “We are continuing to refresh our services and our omni-channel offerings to ensure customers get what they need, when they need it. It’s about shopping for and receiving products at a time and in a way that is most convenient.”