January 2013

Macy’s names a chief omnichannel executive

January 30, 2013 // 0 Comments

With the coming retirement of Tom Cole, the chief administrative officer who led development of Macy’s Inc.’s “omnichannel” retailing strategy, the retail chain has created the new position of chief omnichannel officer to oversee the integration of store, online and mobile operations. [...]

Top 10 Retailers to Work For

January 29, 2013 // 0 Comments

Judgments about how "good" an individual person is are notoriously subjective: people can find things to criticize even among winners of the Nobel Peace Prize. But apparently it is possible to objectively measure how good a company is. The 2012 Good Company Index (GCI) ranks Fortune 500 companies using measurements of employee satisfaction, treatment of customers, commitment to sustainability and adherence to ethical standards. [...]

Sales events to make a comeback at J.C. Penney

January 28, 2013 // 0 Comments

For store branded items, J.C. Penney will show comparison prices for similar merchandise from competitors. Comparison prices, however, will not be shown for merchandise that is part of the exclusive partnerships J.C. Penney has entered into with brands such as Mango. [...]

Customer-Centric Innovation at Brooks Brothers

January 25, 2013 // 0 Comments

During his breakout session at the National Retail Federation’s Big Show, Ken Seiff, executive vice president for direct and omni-channel at Brooks Brothers, outlined the tenets of the company’s strategy to create a unique and personalized experience for each customer across all channels. [...]

myLook: Lenscrafters’ technology to see better and look your best!

January 25, 2013 // 0 Comments

LensCrafters, the world's leading eyewear retailer, recently launched myLook, an innovative in-store technology that can help customers find the perfect pair of glasses. With the help of a trained LensCrafters associate, consumers can use myLook to compare their appearance in up to four frames to help them see and choose the style that looks best. [...]

Can Amy Poehler save Best Buy?

January 24, 2013 // 0 Comments

The comedian and actress, who scored what was probably the most oft-repeated line of the Golden Globes fest (it's at about the 1-minute, 50-second mark of the opening), will be the star of a 30-second ad for the electronics chain during the first quarter of the game, according to the Associated Press. [...]
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