FedEx, Green Monday, Supply Chain, Shopper Marketing

FedEx Projects Record ‘Green Monday’ Shipments

FedEx expects to have its busiest day in history on Monday, Dec. 10, when it moves a projected 19 million shipments through its global ground, express and freight networks. The 10-percent, year-over-year increase will once again be driven by e-commerce feeding the FedEx Ground and FedEx SmartPost networks.

FedEx, Green Monday, Supply Chain, Shopper Marketing

So-called “Green Monday” falls on the second Monday of December and is one of the most lucrative days of the year for retail companies. In 2011, U.S. consumers spent $1.1bn on that day alone, according to comScore. Green Monday also traditionally kicks off the heaviest online shopping week of the year.

For the overall holiday season between Thanksgiving and Christmas, FedEx forecasts more than 280 million shipments to move through its worldwide shipping networks. This would be a year-over-year volume increase of more than 13 percent compared to 2011 when 247 million shipments were processed.

[via Supply Chain Brain]

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